E-Commerce CMS Platforms that are worth using!

Introduction

The concept of online business is one the rise nowadays and there are many companies out there who are making huge profits solely on the basis of their online presence. The names of some of these companies are Alibaba.com and Amazon.com.

As a new entrepreneur if you want to indulge in online business then for that you need to develop a website of your own through a CMS platform. There are many CMS platforms out their which can be utilized by you and some of these platforms have been discussed in the headings below.

Advantages of CMS platforms

Main advantages of CMS platforms are as follows

  • Ideal for non-technical individuals
  • It allows more than one users
  • CMS streamlines the scheduling
  • Design changes can be easily made
  • Content management gets facilitated by CMS

 

Hosted CMS Platforms

The Ecommerce websites which are hosted in nature have their basis in the Software as a service system (Saas). The hosted website allows you to begin the store once you get signed up with the company. In a Hosted CMS platform you cannot access the software for modification and coding. Some well-known Hosted CMS platforms are as follows

1.      3dCart

A 3dCart webpage allows you to sell both the digital as well as physical goods. The biggest feature of 3dCart lies in the fact that it is equipped with a very powerful integration API. Apart from this, 3dCart also has many selling tools under its belt such as social selling on social media platforms and mobile selling. From SEO friendliness to wonderful interface the platform has everything.

2.      Shopify

Shopify is ideal for both medium as well as small online businesses. The beauty of this platform is that many templates are available in the market that can be utilized by you. The templates can be customized as well. Both digital as well as physical goods can be sold; overall the platform is very simple to use and is flexible.

3.      Wix

If you are looking to develop a functional online store then Wix is the platform which you should be utilizing. The platform can get integrated easily via Ecommerce tools which are advanced. The tools include entities like third party apps and social media marketing.

Ready templates are offered by Wix which serves as a serious advantage. The platform also has a drag and drop editor which helps you in making your store professional without any kind of design experience. Wix is ideal for enterprises that are operating at a smaller level.

4.      BigCommerce

BigCommerce is a kind of software which has its basis in Cloud. It is user friendly software which allows you to craft responsive and beautiful web store. The software has the ability to handle coupons, integration, payments, checkouts and shipping. The software also has add- ons in excess of 320.

5.      Volusion

If you are looking for cloud based solutions then the ideal Ecommerce platform for you is Volusion. The biggest feature of Volusion is it’s built in features, which means that you do not need to buy any add-on from the app store. The main features of this platform are my rewards program, eBay and Amazon Integration. Volusion actually helps you in retaining customers by building your brand.

 

Self-Hosted CMS Platforms

The CMS platforms which are based upon open-source software and which can be run, edited and downloaded as per your need are called Self-Hosted Platforms. Let’s see some of the best platforms in this regard

1.      WooCommerce

WooCommerce is basically a word press plugin which can be utilized by you for the development of your Ecommerce website or store on word press. The plugin has all the exceptional features and is at the same time very easy to install as well.

2.      Magento

One of the best CMS platforms that are available out there is Magento. The software is ideal for you if you are someone who is a professional in web development. Through Magento you can easily develop a store through its splendid extensions and add-ons. The community version of this platform is available free of cost and is ideal for medium sized and small companies.

3.      OsCommerce

One of the most trusted Ecommerce CMS platforms in the open source category is OsCommerce.  More than 7000 add-ons are available in this platform and all of these add-ons have been developed by OsCommerce community. The customization options in the platform are simply awesome.

4.      PrestaShop

The platform which has been designed specifically for online store management is PrestaShop. The platform is relatively easy to install and if you possess web development experience then customization would not be that difficult for you. Some well-known features of this platform are store management, marketing, reporting and checkouts.

5.      OpenCart

OpenCart is free to utilize. The platform is good for individuals who have web development and design experience under their belt. Some reputed features of this platform are PCI Compliant, Unlimited categories, manufacturers and products.

A Detailed Analysis on PrestaShop, OpenCart and Magento

What is an Ecommerce Platform?

The software application which actually allows you, as an online business person to manage your operations, website and sales is called an Ecommerce Platform. There are several kind of Ecommerce platforms that are available nowadays however the three most commonly used are PrestaShop, Magento and OpenCart.  We will briefly analyze these three platforms and see which one is more conducive for your online business.

Benefits of Ecommerce Platforms

There are countless operational benefits and tools which an Ecommerce platform can actually provide you, some important benefits have been listed below

  • Search capabilities
  • Product management suite
  • Promotions
  • Merchandising
  • Pricing

Things to look!

You cannot just go into the market and purchase an Ecommerce Platform without doing any kind of research on it. You have to keep into consideration certain aspects before you actually buy a platform. Some of the things to consider are

  • Can you talk to the real person when you need any kind of assistance or help?
  • Does the Ecommerce Platform which you want to purchase integrate with modern day social media platforms
  • Are there any product limits?

The Analysis

Now let’s do some Analysis on the three major Ecommerce Platforms which are commonly utilized by the masses. We will start with PrestaShop.

 

1.      PrestaShop

PrestaShop is very much similar to Magento and OpenCart. It is more of a Platform which is Open Source in nature. It is home to some wonderful collection of modules and themes. The platform also has the privilege of being backed by a very vibrant community. Some key features of PrestaShop are

  • It is an Open Source Application
  • As a user it provides you with a network or group of certified partners that can provide you necessary assistance with respect to any issue you face in the platform
  • The default theme of the platform is highly responsive
  • Live editor is very much their

Usage

The biggest plus point which PrestaShop has under its belt is that this application is very easy to use especially when compared with wordpress. The back end of the platform depicts the analytics clearly; of course the information is highly detailed.

Outstanding documentation is available in PrestaShop which actually assists you in learning the ropes. Even if you skip the documentation part, still you can learn the dynamics and operations of this platform with ease provided you have some experience pertaining to CMSs and Webpages.

 

2.      OpenCart

OpenCart is also an open source platform which is very easy and simple for you to utilize. As a user you can start new stores and at the same time customize these stores via premium and free themes that are provided by OpenCart.  The features which have made OpenCart popular are as follows

  • Wonderful extensions and themes are offered
  • Backups can be managed from the interface
  • Important store metrics get tracked automatically. The tracks get displayed in admin interface
  • Built-in discount and affiliate systems are their
  • From a single dashboard, multiple stores can be managed
  • Products can be distinguished as per their attributes

Usage

OpenCart is one of the simplest to use platforms. The official documentation helps you learn the entire store setting process. Other advanced resources can also be utilized by you.

 

3.      Magento

It is an open source platform which has been written in PHP. The platform has the ability to power stores regardless of their size. The application powers more than 200,000 stores. Magento is available in three different editions in the market.

The names of these editions are Cloud enterprise, Enterprise and Community.  Some significant features of Magento have been stated in the points below

  • The platform has a very healthy community behind its back
  • The platform provides you with outstanding scalability
  • The platform is equipped with a library having hundreds of different extensions
  • The checkout process can be customized by you
  • Built-in Search Engine Optimization functions are their
  • Order Management tools like gift registries, wish lists and reward systems are very much their

Usage

As compared to other two platforms which we have mentioned above, Magento is not that simple to utilize. You do not need to be professional developer to operate this platform however still you need to go through the documentation if you wish to make valuable use of the advanced tools that are available in this Ecommerce Platform.

Which is the best Ecommerce platform?

If you are someone who wants to get things done simply in a low budget then the best option for you is OpenCart. Yes PrestaShop is also not a bad choice however its cost can go up drastically even if you are working for a small store. Overall it also depends on your business dynamics as each of these three Ecommerce platforms have their own strengths and weaknesses.